Sr. Business Systems Analyst (Marketing)
Our Go-to-Market Technology Team enables business partners in Sales, Marketing and Legal. In your capacity as Sr. Business Systems Analyst, Marketing on this team, you would be the main point of contact, domain expert on Marketing Automation Systems. You will be providing systems support to the Marketing and Growth teams. Using strong functional/business expertise and technical competency, you will identify, evaluate and develop systems and procedures that meet business user requirements. You will lead projects and initiatives that enable and facilitate the continued growth of Slack.
- Act as process-functional guide and collaborate with business SME on transformational projects while suggesting industry standard methodologies, and optimized business processes that are scalable.
- Understand end-to-end Marketing processes, including campaign creation (email/web/social), lead generation, lead scoring, qualification, distribution and conversion including, closed loop reporting by demonstrating CRM technologies and data.
- Manage projects end-to-end or portions of their functional components and develop requirements, craft prototypes, testing and training strategies.
- Partner with business unit executives to find opportunities for process improvement and efficiency and suggest system automation solutions to business problems and opportunities.
- Help maintain and lead cloud integrations and API architecture for marketing systems.
- Build strong partnerships with partners and peers on other multi-functional teams such as Marketing, Sales, Channels, Data Engineering & Analytics.
- Participate in user meetings and assists in presenting issues and solutions verbally and in writing.
- Lead UAT with end users including coordination and user acceptance sign-off.
- Prepare user documentation and training documentation as necessary.
- Design and support automated processes in Salesforce Marketing Cloud, related integrations and handle ongoing list of activities and improvements within individual projects and across initiatives.
- Strong functional knowledge of Marketing, Demand Generation, and Lead Management desired.
- Strong functional, feature and admin activity related knowledge & experience on Marketing Automation Systems (e.g.: Pardot, Eloqua, Marketo or similar platforms).
- Knowledge of MRM platforms (Salesforce Marketing Cloud)
- 5+ years experience in business analysis and process improvement, preferably in a hyper-growth environment.
- Bachelor of Science Degree in Electrical Engineering or Computer Science or Information Technology, or related field is required; or equivalent experience.
- Self-motivated, creative person with analytical, problem solving, interpersonal, and social skills with the ability to adapt to changes and new ideas.
- Experience with database schema design, data cleansing/appending, data exporting.
- Experience with HTML, CSS, APIs (SOAP/REST), form posts, SFTP, 1st/3rd party tracking, querystrings, CMS, web authentication is a plus.
Slack is an Equal Opportunity Employer and participant in the U.S. Federal E-Verify program. Women, minorities, individuals with disabilities and protected veterans are encouraged to apply. Slack will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance.
Slack is a layer of the business technology stack that brings together people, data, and applications – a single place where people can effectively work together, find important information, and access hundreds of thousands of critical applications and services to do their best work. From global Fortune 100 companies to corner markets, businesses and teams of all kinds use Slack to bring the right people together with all the right information. Slack is headquartered in San Francisco, CA and has ten offices around the world. For more information on how Slack makes teams better connected, visit slack.com.
Ensuring a diverse and inclusive workplace where we learn from each other is core to Slack’s values. We welcome people of different backgrounds, experiences, abilities and perspectives. We are an equal opportunity employer and a pleasant and supportive place to work.
Come do the best work of your life here at Slack.