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Slack For Sales Teams

Meet your new digital sales floor

Work flows and revenue grows with the combined power of Slack and Salesforce. Bring your reps together with their data, processes and customers for faster growth and better relationships.


Collaborate around customers and deals

  • Give your teams and data one place to come together and get a single, shared view of your customers
  • Streamline and shorten sales cycles by allowing the right people to work together directly in dedicated channels
  • Sync Salesforce records with Slack and automatically receive critical deal alerts to speed up work

“We’re spending more time prospecting and less time on the administrative work updating deals in Salesforce. There’s no doubt reps are able to source more business and close deals faster.”

Lyft's logo
Tyler Lefeber, Senior Strategic Account Executive, Lyft Business

Nurture and grow relationships with Slack Connect

  • Engage with customers and partners securely to build deeper, differentiated partnerships
  • Gather customer feedback on products and features, and loop in experts to act on it quickly
  • Communicate with stakeholders in context, with real-time conversations alongside relevant discussions and documents
Learn how Slack Connect works

“Historically, the gold standard of a deep relationship in sales was getting the person on text. Now the gold standard is getting them into a Slack channel.”

Stripe's logo
Jeanne DeWitt Grosser, Head of Americas Revenue and Growth, Stripe

Set teams up for success with streamlined workflows

  • Ramp up new reps faster by automating the onboarding process and providing instant access to documentation
  • Automate away low-value tasks so that reps can spend more time selling
  • Take action on customer insights from Salesforce Sales Cloud or another CRM – plus your other apps – all in Slack
  • Swap industry knowledge, share competitive intel and discuss deal-winning insights through peer-to-peer learning

“We need tools that help sales reps work efficiently, and these Slack apps and automations drive the most productive output when reps are in front of customers”

Box logo
Mark Wayland, Chief Revenue Officer, Box

Productivity begins with your favourite tools

Reduce context switching by pulling account data and documents from apps like Salesforce, DocuSign and, and connect these to workflows to automate everyday tasks.

See all sales integrations

Xactly Incent
Apttus Max
DocuSign eSignature
Gainsight Sally
Oracle CX Sales & Service
Dealbot by Pipedrive
Xactly Incent
Apttus Max
DocuSign eSignature
Gainsight Sally

Frequently asked questions

Yes! Slack helps make sales a team sport by facilitating seamless and fast collaboration between cross-functional teams and decision makers in any organisation. Here’s how:

  • Quickly loop in colleagues, partners and experts to make decisions in real time.
  • Integrate with your CRM to allow key account details to be viewed by everyone at your organisation within in Slack.
  • Set keyword notifications to spark collaboration and bring in experts to close deals faster.
  • Tune into conversations in channels you’re not a member of to gain deal-winning insights and knowledge.

No, Slack is not a CRM, but it does integrate with your CRM, including Salesforce, Hubspot and Zoho.

By using Slack and your CRM together, teams can easily stay in the loop on leads, account details and more from within Slack, allowing them to respond faster to new opportunities and collaborate seamlessly with colleagues across the organisation.

Salesforce was one of Slack’s earliest partners, letting teams easily stay up to date on their Salesforce records from within Slack.

There are two apps that connect Salesforce and Slack. In order to use the Salesforce app for Slack, a Salesforce System Administrator will need to install and configure the Slack app for Salesforce. Each app provides different functionality.

The Slack app for Salesforce

  • Available in Salesforce AppExchange
  • View Slack messages associated with a record
  • Send Salesforce records to Slack
  • Set up record alerts in Slack channels

The Salesforce app for Slack

  • Available in the Slack App Directory
  • Search and preview Salesforce records for all standard objects
  • Route relevant alerts to channels
  • Add Slack messages to Salesforce records

>> Learn more about how to superpower your sales with Slack + Salesforce integration and how it works.

Channels are where work happens in Slack. A channel is a single place for a team to share messages, tools and files. People often create channels for company announcements, customer support triage, asking for IT or HR help, and sharing social interests.

Channels can be public (open to everyone at the organisation) or private (invite-only). In addition, organisations on a paid Slack subscription can share a channel with external partners like agencies, clients and vendors with Slack Connect. Learn more about how channels can speed up your daily work here.

Slack helps organisations bring their people and tools together in one place so they can stay productive and aligned from anywhere. More than 750,000 businesses use Slack every day for team messaging, file sharing and video/voice calls. You can integrate thousands of tools, like Google Drive, Zoom and Salesforce, or create custom bots or apps just for your organisation. Find out more about how Slack works here.