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RE:ACT mobilizes veterans for Covid-19 relief efforts with Slack

Almost 6,000 new veterans and volunteers in the U.K. offered their services in response to the outbreak—a massive operation all coordinated in Slack

Autor: Devon Maloney16 de julho de 2020Ilustração de Chris Gash

When Covid-19 began sweeping the globe, RE:ACT Disaster Response started mobilizing volunteers and veterans of the British Armed Forces to help in the U.K. Almost 6,000 newly trained veterans and volunteers have signed up to offer their services in response to the outbreak, doubling the size of the organization during the past three months.

Members of RE:ACT are equipped with unique skills and training to handle rapid disaster-response efforts worldwide. And with Slack, the channel-based messaging platform, already deployed wall-to-wall, the organization could rapidly scale its efforts to meet current needs.

“We have a strict no-internal-email policy that keeps us collaborating live in Slack, speeding up our communications and preventing information silos.”

Chris LyonHead of tech and innovation, RE:ACT Disaster Response

Activating rapid disaster-response efforts in Slack

Before Covid-19, when a natural or humanitarian disaster struck, the team would get an alert about the event. This alert would be an automated notification from the Global Disaster Alerting Coordination System (GDACS) or from reputable news services and partner organizations.

RE:ACT would assess the disaster and its current resources and then decide how to give support by communicating in Slack. The organization manages two separate Slack workspaces, where team members communicate and work together:

  • A main workspace, where day-to-day functions of the organization are executed
  • An auxiliary workspace that hosts hundreds of trained volunteers, as well as a notice board for upcoming trainings and operations

Using the auxiliary workspace, RE:ACT would call up a group of around 20 volunteers at a time and invite them to be temporary multi-channel guests in its main Slack workspace for executing mini relief operations. The pandemic, however, inspired an exceptional outpouring of veterans. In April alone, the organization’s multi-channel guest volume increased by 67%, and those members sent more than 29,000 messages while collaborating on delivering aid.

“Our small team was overloaded with information, but Slack has enabled us to keep it easily accessible and all in one place,” says Chris Lyon, head of tech and innovation at RE:ACT.

REACT disaster response slack

As of July, RE:ACT has trained almost 600 volunteers on relief and mutual aid efforts around the U.K., including:

  • Installing more than 1,000 hospital beds
  • Distributing more than 5.5 million personal protective equipment items
  • Delivering more than 2.3 million meals

RE:ACT has also built a brand-new database giving thousands of new volunteers access to additional aid opportunities—from safe-and-well checks to mortuary assistance—throughout the country.

“Everything we’ve ever done in the past five years, we’ve more than doubled that in the first few months,” says Lyon. “It’s a testament to the systems we use, and Slack is the central system that makes the rest of them work.”

Amplifying collaboration among volunteers, with Slack channels

When a response effort goes live, specific Slack channels—digital spaces for people to share messages and files—are spun up. This allows for quick and focused communication among staff and volunteers. Channels for RE:ACT include:

  • #op_re_act_gen: The main channel used for teamwide announcements, situation reports and general operational questions
  • #op_re_act_infomgrs: The channel for data managers to discuss information coming in from teams in the field, and for others to ask data-related questions
  • #op_re_act_ops: For on-the-ground updates and communication among staff and volunteers, along with cross-functional collaboration among teams on low-level issues
  • #op_re_act_tech: Where Lyon and a team of volunteer developers collaborate on system improvements and, when a Zapier Slack integration bot alerts them to a bug, on technical fixes

In these Slack channels, teams of volunteers have a direct line to all the data and support they might need while providing aid. That information is organized and securely self-contained, so no one misses a key update or risks accidentally forwarding internal messages.

“Slack keeps all members of our teams informed at all times, to whatever level the individual chooses,” says Lyon. “It increases the speed of communication, wherever in the world we send our teams.”

Maintaining quick communication and engagement with emoji in Slack

Whether trained in military or emergency response, volunteers come to RE:ACT with unique expertise and experience in their fields. Lyon says ramping them up with a communication system and collaboration tool like Slack has been relatively fast and easy. “It is very intuitive,” he says. “We find that most new staff and volunteers pick the system up on their own. We just need to teach them our best working practices.”

Those best practices include how to leverage a custom emoji reaction vocabulary that, Lyon says, provides quick and simple communication and engagement, even when volunteers are under stress. “Using emojis is something that doesn’t come naturally to some of our staff or volunteers, but the ability to give a thumbs-up or add a ‘done’ stamp to a message saves so much time,” he says.

REACT covid19 slack

Enabling bots in the organization’s main Slack workspace helps reduce workloads for core staff and volunteers by offering up-to-date information efficiently. Various channels are automatically alerted when:

  • GDACS registers a quick-onset disaster anywhere in the world
  • A large donation is made through RE:ACT’s website, allowing the fundraising team to send a personalized thank-you note
  • Zapier encounters a technical error importing new volunteers into marketing platform
  • Mailchimp, allowing the IT team to respond rapidly

Thanks to Slack, Lyon says, RE:ACT has been able to scale up its efforts virtually overnight without losing contact with the most critical part of the organization: the volunteers and veterans who show up to work.

“We wouldn’t achieve half of what we do if we were using emails to communicate internally,” he says. “Our teams would be constantly missing important information, and our jobs would be even more stressful than they already are. We couldn’t achieve what we do without Slack.”

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